The Lowdown on LOHAS

LOHAS contributor Eric Peterson compares LOHAS to the economic equivalent of a big, adolescent puppy, steadily growing and irrepressibly moving… somewhere. This “somewhere” is clearly toward a bigger and more sophisticated marketplace that according to experts is shifting in the structure of the American economy. For those of us who are still trying to get our arms around what exactly LOHAS is, here’s a insightful look at the high impact LOHAS market categories…